Before
business make any future plans it is important that it investigate the social,
political, environmental, and legal influences on it.
ASDA is the business I had
researched on and this is a profit making organisation. ASDA is privately
owned. ASDA provide goods and services which customers require in their daily
life. ASDA keep their prices on which customers are willing to buy their goods
and services. But ASDA main aim is to make revenue more than their expenses.
ASDA is almost expended all over the UK.
ASDA
Aims & Objectives:
ASDA group Ltd aims is to provide goods and services that are
cheap and affordable to the public. Reducing packaging is one of ASDA's key
objectives and they consider every option to achieve this goal.
It intends to increase the amount of fresh products sold loose
from boxes and reduce its range of own label pre-packed products sold in its
stores across the country is key objective.
To offer quality products at low price is another aim of ASDA. In
order to cover this aim they buy products from highly competitive supplier.
They also use their own packing and brand name to reduce packaging cost.
Through their in-store and external home shopping services and online retail platform, ASDA sell their products and services to businesses as well as the public. Reducing costs is their overall objective, waste, packaging, human resources. Their main aim is to source products at the lowest price, and to sell products and services cheaper than any other supermarket. They don't use their own packaging, external companies produce their packaging and products for them. Their brand name is not used to reduce cost. Smart Price is used to give the customer a cheaper alternative to Brand names, it's a strategy used to boost sales. The profit margins they make on their Smart price products are very close to the margins they make on branded items, Smart price products cost far less to manufacture.
ReplyDeleteASDA is the best and one of the best store which sell almost anything.
ReplyDeleteTook my raptor here the other day. They wouldn't serve he because she was a raptor but she's a clever girl so she trashed the store. Not impressed with the customer service, Miss Pumpkin is very distraught.
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